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Yahoo search marketing AKA Overture June 3, 2007

Yahoo! Sponsored Search is a form of search engine marketing that lets you create ads that appear in search results on the Web’s most popular destination and other sites in the Yahoo! distribution network.¹ So you can attract people who are already searching for what you sell.

Yahoo search marketing link

TIP: In my experience they give a better conversion rate then Google but much less volume

Tags: Yahoo, PPC

          

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