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Google buys Feedburner June 2, 2007

Google  buys Feedburner, the news feed service for a reported $100m dollars

Chicago-based Feedburner helps bloggers, podcasters and news providers to distribute their content widely through what are commonly known as RSS (Really Simple Syndication) feeds. It also provides analytical tools that show publishers what audience they are reaching.

This begs the question whether RSS feed advertising is on the horizon

          

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