Search Engine Optimization - » 2007

Google search for mom and pop websites July 17, 2007

Category : SEO News, SEO News for Mobile , 170 comments

In an effort to offer more services to the small website mom and pop websites accress the Internet, Google Inc. is offering to run the search engines of small Web sites starting at $100 per year.

The service scheduled to be unveiled Tuesday June the 17 th is aimed at the millions of Web sites that either don't have search engines or are unhappy with the quality of their current search results, said Nitin Mangtani, a Google product manager.

Google had been offering a free version of custom search since last October to Web sites supported by Google ads.

Tags: Google, search

Search market share for June, MSN jumps, but Yahoo continues its decline July 12, 2007

Category : SEO News, SEO News for Mobile , 12 comments

The June (half year) search market share results are in, Google is still in a commanding position of dominance at 62% search market share, Yahoo continues to disappoint at 19.6%, Ask websites is negligible at a couple of a percent.

However the big news is a jump in usage in MSN live search to a little over 13%, this is the first positive gain Microsoft has made this year.

Unfortunately for Microsoft this jump is not attributed to a dramatic increase in search traffic on their live search, much of the increase is resulting from their new “Live search Club” which is a gaming site that somehow creates search traffic with the Games and rewards players with prizes.

More news can be found here

Tags: Google, Yahoo, MSN

Nielsen NetRatings page views OUT, time spent online IN July 10, 2007

Category : SEO News, SEO News for Mobile , 166 comments

Nielsen one of the country's largest Internet benchmarking companies is to drop page views as its primary measurement for comparing sites, instead they plan on using total time spent online as the prime measurement.

Scott Ross, director of product marketing at Nielsen NetRatings, said the change was prompted by a continuing increase in the use of AJAX (Asynchronous JavaScript and XML), which allows a Web site to refresh content without reloading an entire page, and to the growing use of audio and video streaming.

According to Scott Toss, “It is not that page views are irrelevant now, but they are a less accurate gauge of total site traffic and engagement".

Tags: Nielden, Netrankings, AJAX

Intel buys into virtualization company VMWare

Category : Technology , 166 comments

Intel Capital investments is investing $218.5 million dollars in virtualization company VMWare. Intel will purchase 9.5 million Class A shares at $23 per share, which amounts to about 2.5 percent stake in the VMware.

WMWare is a polular Windows virtualization provider to allow users to run instances of Windows on their Linux or Mac OS X systems

iPhone + AT&T Edge = iShit July 3, 2007

Category : Technology , 1 comment so far

The battery is not user replaceable .
no memory card slot (what??)
no chat app,
no voice dialing,
no GPS,
no third-party apps,
no Java
no Flash support,
no MMS support.
60 dollars per month for a minimum 2 years for AT&T shit EDGE support
Yahoo takes two minutes to load
500 dollars for just 4 gigs space?

Appart from all this iPhone is a sweet bit of kit, but they need to drop AT&T dead weight ASAP.

Tags: iPhone, Apple

Yahoo to launch Smartads

Category : SEO News, SEO News for Mobile , 39287 comments

In tests, Yahoo said SmartAds resulted in click through rates that were two to three times higher than similarly placed, untargeted display ads.

So what is Yahoo SmartAds?, it supposedly gives advertisers the ability to dynamically generate hundreds or thousands of different variants of a given ad using the same set of graphic and data elements.